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Advertisers - Parent & Child

Advertisers

FREE advertising on the Parent & Child A-Z Directory

Advertising on the Parent and Child A-Z Directory and website is a very effective way of directing parents to your business, generate traffic to your website and gain new customers. Our listings are all children related. Parents, families and childcare professionals in and around the UK can search our Alphabetically listed directory for anything from their local children related outlets to any goods or activities they may be looking for. Our directory is 100% search engine optimized using keywords, unique META tags for each listing category and simple HTML URL instead of of the rather complicated dynamic links. We are currently getting over 100,000 page views and 3000 unique visits per month and still growing!


100% FREE! Honest...

We are very proud of our domain name - parentandchild.co.uk - as it convey to our audience what the content is all about. We aim to become one of the leading online resources for parents looking for local family and children information, products and services in their area. We generate revenues by placing small 3rd party ads withing each listing. We don't cold call anyone or hassle anyone. We have no sales team, no call centres and we have nothing to sell. We have a genuine desire to generate traffic for your business.


advertising trend with kids and families


New ways

As more and more businesses are embracing online advertising to eagerly promote products and services, the advantages of using online advertising for exposure, branding or sales is self-evident. Instead of using traditional marketing methods, small to medium businesses are now adopting their advertising and marketing efforts to embrace a new breed of web-savvy customers.


Due to the fact that consumers have changed the way they search and acquire information as a result of the internet, advertisements placed online have two basic benefits: one is traffic generation and lead generation and secondly promotion and branding. Put simply, the web is now so central to the way consumers chose products and services that advertisers are forced to recognize the importance of this medium.

On today's Internet, database driven or dynamic sites are very popular. Unfortunately query strings in database driven websites are used extensively in order to pass on information between the database and the webpage requesting the information. Query strings usually include a question mark.

The problem is that most search engines (with a few exceptions - namely Google) will not index any pages that have a question mark or other character (like an ampersand or equals sign) in the URL. So all of those popular dynamic directories out there are not being indexed - and what good is a site if no one can find it?

The solution? Search engine friendly URLs. Unlike other directories on the internet, the Parent & Child A-Z Directory is entirely search engine friendly. We do not use dynamic database driven URLs to allow our pages to be indexed by all search engines as seamlessly as possible. The result? Your listings are directly linked to the mass via the search engines results page, hence high traffic and lead generation quickly directly to your business, services or products. Also, we are continuously monitoring the search engine relevancy of all listings within our directory - we will fill search engine META keywords and description details on your behalf if we see that they are missing.


marketing and advertising with parents, kids and families


One to One

The Parent & Child A-Z bridges the gap between families and organisations targeting the family & kids niche market. On one side parents and families are looking for information, services and products, on the other side advertising companies, marketing organisations, institutions and organisations whose sole purpose is to help families live their lives.


The advantage of the Parent & Child A-Z Directory service is that it appeals to a specific behaviour in a broadly defined demographic - parents and families using the internet to find information.

marketing and advertising


Your advert can be printed or downloaded to PDF format or Vcard format. Visitors can suggest your listing to their family members and friends. Visitors can review and rate your listing.

Google map is used for locations and directions. Ability to add your own search engines META keywords and descriptions to your listing. You can add your website and an email address link.

Upload images and documents including your logo, graphics and product to your listing. Update your listing information at anytime.

View and manage your listing orders and transactions. Access to guides and frequently asked questions (FAQ).

Your business contacts can be downloaded as a Vcard. Visitors can send you a message via your listing email link.








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